Design “Within” Brand

Sometimes I forget how fun it can be to design “within” a brand. When that look and feel has already been established, you have to reach out and find that perfect tweak that will continue to bring in sales while successfully communicating to new potential clients.

The last couple weeks have been all about Dymax. Pictures were edited to be used on Dymaxrail.com. Binders, folders and CDs were updated for their sales department. You can check out how my pictures fit into the new design on Dymaxrail.com, which was designed by Ben York at Imagemakers, Inc.